Your initial sales rep, and each one after that, is 100 percent critical to the success of your organization – and the wrong hire can halt your startup’s growth – or impede it altogether.
Every business owner wants to make the right hire, but not as many are adept at making effective sales hires. Plus, despite his or her best efforts, most of these executives don’t have ample time for the assessment and due diligence that makes all the difference to the outcome of the rep’s success – and the business owner’s bottom line.
A recent DePaul University study revealed that a dismal 33 percent of new sales recruits made it past their first year of employment with a new firm. Regardless of whether the sales rep was inadequate, or the vetting process was disorganized, crucial time and money was lost in the process. Therefore, there’s no other option than to stack the deck in your favor and make the hire the first time.
How Can You Stack the Deck in Your Favor?
It’s a pretty simple concept on the surface—hire impressive sales reps with strong backgrounds and a resume that illustrates proven experience. Why, then, is there so much disparity between candidates who get the sales job and those who actually perform well in the role?
It takes more than just a hunch to find a true sales Thoroughbred. Competitiveness, resiliency, and self-awareness are key factors for sales success that simply can’t be measured on a resume. Plus, they’re also difficult to pinpoint during an interview. You need a proven, unbiased assessment that tells you more than if your sales candidate is likeable – each sales rep you hire should have a true sales hunter profile, and the right DNA for success.
The right Sales Hunter DNA profile is based on thousands of salesperson assessment results and custom benchmarks that define a true Sales Hunter. Algorithms filter for natural talent, and once you determine which candidate has the natural traits to succeed in your sales role, you can move the candidate forward, or eliminate them from contention based on the results, proceeding to the resume and interview phase with confidence.
Especially in the case of business owners and startup executives whose key decisions make or break their organization’s prosperity, a proven process like Sales Hunter DNA is one of the only steady and reliable tools that can help you to protect yourself from a bad sales rep.
The best part about this key decision in particular, is that you don’t have to spend time on the assessment process yourself. In fact, the modern marketplace allows you to easily run your recruiting process 24/7, with assessments proctored, scored, and analyzed by sales assessment professionals who know first-hand, from experience and research, what the DNA of Sales Hunters really looks like. While you grow your business, the Sales Hunter DNA team determines if the candidate has the natural abilities to move forward with the resume and interview process, or if they don’t have the talent to be the Sales Hunter you need, diminishing risk and increasing your chances of long-term success.
Learn more about the Sales Hunter DNA process – Schedule a Demo with us today.